Legal / Terms

Terms & Conditions

These Terms & Conditions explain the rules for using the Hook & Scale website and our digital services.

Effective Date: 1 January 2026
Last Updated: 29 June 2026

Clear expectations. Transparent relationships.

01 / Website Use

Using our website

By accessing or using the Hook & Scale website, you agree to these Terms & Conditions. Please use this website responsibly and only for lawful purposes.

Agreement 01

Acceptance of these terms

By using this website, you acknowledge that you have read, understood, and agreed to these Terms & Conditions. If you do not agree, please discontinue using the website.

Responsibility 02

Lawful use

You agree not to misuse, interfere with, damage, or attempt unauthorized access to any part of the website, its services, or connected systems.

Information 03

Information accuracy

We strive to keep all information accurate and current. However, content may change without prior notice as our services and business evolve.

Ownership 04

Intellectual property notice

All content on this website, including branding, graphics, layouts, copy, and visual assets, belongs to Hook & Scale unless otherwise stated and may not be copied or reused without permission.

02 / Services & Responsibilities

Services work best with clear collaboration

Our services are delivered through strategy, systems, execution, and communication. To create strong outcomes, both Hook & Scale and the client are expected to work with clarity and responsibility.

Good systems reduce confusion. Clear responsibilities create better outcomes.

01

Services by agreement

Our services, deliverables, timelines, and commercial terms are confirmed through written proposals, agreements, invoices, or approved communication.

02

Client inputs and approvals

Clients are responsible for providing accurate information, brand assets, access credentials, feedback, and approvals required to move work forward.

03

Timelines and dependencies

Timelines may change if required inputs, approvals, platform access, payments, or third-party responses are delayed.

04

Performance and results

We work to improve performance through strategy, creative, campaigns, data, and systems. However, specific results, revenue, leads, or platform outcomes cannot be guaranteed.

05

Platform and market changes

Digital performance may be affected by advertising platforms, algorithm changes, audience behaviour, competition, budgets, tracking limits, and market conditions.

03 / Commercial Terms

Payments, platforms and liability

Some parts of digital work depend on payments, third-party tools, advertising platforms, and external systems. This section explains how those responsibilities are handled.

Payments

Quotes and payments

Fees, retainers, project charges, payment timelines, and billing terms are shared through proposals, invoices, agreements, or approved written communication.

Platforms

Third-party platforms

We may use third-party tools, platforms, software, analytics systems, advertising accounts, automation tools, hosting services, or communication platforms while delivering services.

External

External websites and tools

Our website or services may link to third-party websites or tools. Hook & Scale is not responsible for their content, policies, availability, security, or performance.

Liability

Limitation of liability

To the maximum extent permitted by law, Hook & Scale will not be liable for indirect, incidental, consequential, or platform-related losses arising from website use or service dependencies.

Important note: Service interruptions, platform outages, tracking limitations, policy changes, or third-party errors may affect service delivery and campaign performance.

04 / Intellectual Property

Our work, content and brand assets

The Hook & Scale website, brand identity, creative assets, layouts, copy, visuals, systems, and original content are protected intellectual property unless otherwise agreed in writing.

01

Website content

All website copy, page layouts, section structures, visuals, and design elements belong to Hook & Scale unless otherwise stated.

02

Brand assets

The Hook & Scale name, logo, identity, messaging, and brand presentation may not be copied, modified, or reused without written permission.

03

Creative work

Creative concepts, strategies, campaign ideas, designs, edits, funnels, landing pages, and marketing systems remain protected unless ownership transfer is agreed.

04

Case studies

Case studies, project previews, results, screenshots, and portfolio materials are presented for reference and may not be reproduced without permission.

05

Code and systems

Custom website sections, scripts, frameworks, automation logic, and internal systems created by Hook & Scale remain protected unless agreed otherwise.

06

Client materials

Client-provided brand assets, media, data, and information remain the property of the respective client or rightful owner.

Ownership note: Nothing on this website grants permission to copy, reproduce, distribute, or commercially use Hook & Scale assets without written approval.

05 / Contact & Updates

Questions about these terms?

If you have questions about these Terms & Conditions or need clarification before working with Hook & Scale, you can contact us directly.

We may revise these Terms & Conditions from time to time. Continued use of our website indicates acceptance of the latest version published on this page.